Case Studies of Guest Posting by Writise

Still, the question remains – “Is guest posting dead?”

The answer is a “YES and a “NO”.

YES, link building is dead!

You have probably been reading the SEO reports that Google discourages link building. 

Google has been in the hunt for websites that have linked to poor quality websites like Russian Web 2.0’s and Japanese Web 2.0’s to name a few. 

But having said that…

No, guest posting is not dead!

Google search engine is built on a foundation of relevancy. We doubt the Big G will devalue your website If you have good links from authority sites with high traffic.

How does Writise’s Guest Posting work?

We have an offer that site owners cannot refuse. 

The first thing we do is, write really high quality, original,  long-form content that site owners cannot say no to because of the sheer richness of the content. 

In return, we ask them for an authoritative link to your website. 

Site owners agree to this because they know long-form content ranks better on Google and one of Google’s top ranking factors is long-form content as they consider it the ultimate destination for that piece of information.

Site owners are also aware that it costs quite a bit to write high quality long-form content, that they get for free through Writise. 

The site owner gets free traffic, you get a high quality link to your site and we get paid for our services.

WIN – WIN – WIN!

What is the timeline to see results?

Below is a great case study of implementation of links in a staggered manner.

Once every 3 months, a client would purchase our services to boost their money site authority which resulted in enormous traffic inflow.

If you are building a long-term asset, then this service is suited to your needs.

What if I am affected by an Google Algorithm Update?

One of the biggest worries for site owners is the dreaded Google Algorithm update. The May 2020 Google core update rocked so many websites and many site owners saw traffic plummet. 

Below is a case study of a site owner who had been hit by the Google core update and panicked. He reached out to us and we advised him to use our Guest Posting service to improve the link profile of his site and to get better link juice. 

In the screenshot below, you’ll see the results of these efforts. It might not be significant, but it did help restore a bulk of his traffic. 

Process: Long form content writing and constant reach out

How do we go about it? 

Identify the type of content that will work for your business

We do basic keyword research to understand the ranking capabilities of the content you want published.

Identify the call to action you want on the content

It all depends on your business objective. Our content and the call to action will be dependent on what your end goal is. Whether you want to sell affiliates or drive people to your paid course, we’ll craft specific content that addresses your needs.

Prepare a blueprint

The first step of the writing process involves creation of a blueprint. We prepare a blueprint with the breakdown of the content and share it with your for approval.

Create the final content

Once approved, we begin the process of creating your long-form article with all the right on-page SEO strategies that will help boost your content to the top of Google.

Reach out to relevant sites 

Over years of doing this, we’ve built relationships with certain website owners and will place your content in a high quality website.