Everybody wants to get better and become a better version of themselves. But life gets in the way. Every once in a while, everybody needs a pick me up and a bit of inspiration to kickstart your journey.
Today we focus on you. What you can do to build your personal life, business, job and ultimately your brand.
Here are the best personal branding quotes in the world from thinkers, doers, visionaries, marketers and more.
Best 100 Personal Branding Quotes
Quote 1: Successful people are always looking for opportunities to help others. Unsuccessful people are always asking, “What’s in it for me?” – Brian Tracy
Quote 2: A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another. – Seth Godin
Quote 3: Your personal brand is what people say about you when you are not in the room – remember that – Chris Ducker
Quote 4: It’s important to build a personal brand because it’s the only thing you’re going to have. Your reputation online, and in the new business world is pretty much the game, so you’ve got to be a good person. You can’t hide anything, and more importantly, you’ve got to be out there at some level. – Gary Vaynerchuk
Quote 5: At the centre of your being you have the answer: you know who you are and you know what you want
Quote 6: If I lost control of the business I’d lose myself–or at least the ability to be myself. Owning myself is a way to be me. – Oprah Winfrey
Quote 7: Expose yourself to your deepest fear; after that, fear has no power, and the fear of freedom shrinks and vanishes. You are free. – Jim Morrison
Quote 8: It is never too late to be what you might have been. – George Eliot
Quote 9: Build your own dreams, or someone else will hire you to build theirs. –Farrah Gray
Quote 10: To find yourself, think for yourself – Socrates
Quote 11: Be who you are and say what you feel, because those who mind don’t matter and those who matter don’t mind. – Dr Seuss
Quote 12: In a world where you can be anything, be yourself. – Etta Turner
Quote 13: A brand’s strength is built upon its determination to promote its own distinctive values and mission.
– Professor Jean-Noel Kapferer, (Re)Inventing the Brand (2001)
Quote 14: Life isn’t about finding yourself. Life is about creating yourself. –George Bernhard Shaw
Quote 15: If people like you they will listen to you, but if they trust you, they’ll do business with you. – Zig Ziglar
Quote 16: Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust. – Howard Schultz
Quote 17: “Brand yourself for the career you want, not the job you have.”
Quote 18: Too many companies want their brands to reflect some idealized, perfected image of themselves. As a consequence, their brands acquire no texture, no character and no public trust. – Richard Branson
Quote 19: People do not buy goods and services. They buy relations, stories and magic. – Seth Godin
Quote 20: Personal branding is all about building rapport at scale and rapport is one of the most fundamental sales techniques. Whether you call it personal branding or charisma, It’s a very powerful tool that veteran salespeople naturally employ to close more deals with less effort. – Mark Roberge
Quote 21: “The best way to become successful is to make others successful first.” – Unknown
Quote 22: Personal branding is about managing your name — even if you don’t own a business — in a world of misinformation, disinformation, and semi-permanent Google records. Going on a date? Chances are that your “blind” date has Googled your name. Going to a job interview? Ditto – Tim Ferriss
Quote 23: Absorb what is useful, reject what is useless, add what is specifically your own. – Bruce Lee
Quote 24: “Life is one big pitch, so you better start practising.”
Quote 25: Personal Branding is all about your unique promise of value and what you bring to the table. It’s (also) about getting your potential clients to choose you as the only solution to their problem. – Dr Sarah David
Quote 26: “When it comes to the web, you are judged solely on what is observable.”
Quote 27: Think about what people are doing on Facebook today. They’re keeping up with their friends and family, but they’re also building an image and identity for themselves, which in a sense is their brand. – Mark Zuckerberg

Quote 28: Be Yourself, Everyone Else is Already Taken.
– Oscar Wilde
Quote 29: “Visibility creates opportunities.”
Quote 30: The more you like yourself, the less you are like anyone else, which makes you unique.
– Walt Disney
Quote 31: Branding adds spirit and a soul to what would otherwise be a robotic, automated, generic price-value proposition. If branding is ultimately about the creation of human meaning, it follows logically that it is the humans who must ultimately provide it.
– David Aaker
Quote 32: Personal Branding is about building authority that gets people to pay attention to your message and want to share it and recommend it to others.
– Mark Traphagen
Quote 33: “It’s not the size of your network, but how you use it.” – Unknown
Quote 34: Focus on identifying your target audience, communicating an authentic message that they want and need and project yourself as an “expert” within your niche. – Kim Garst
Quote 35: Live authentically. Why would you continue to compromise something that’s beautiful to create something that is fake.
– Steve Maraboli
Quote 36: If plan “A” fails – remember you have 25 letters left.
– Chris Guillebeau
Quote 37: You too are a brand. Whether you know it or not. Whether you like it or not. Click to tweet!
– Marc Eckō
Quote 38: “Lead with your brand and let the compensation follow.”
Quote 39: “Your name and face carry your brand in both reality and virtual reality, such that wherever they are cited, your personal brand is at stake.”
Quote 40: You have to understand your own personal DNA. Don’t do things because I do them or Steve Jobs or Mark Cuban tried it. You need to know your personal brand and stay true to it. – Gary Vaynerchuk
Quote 41: “If you don’t know what you bring to the table, you don’t get a seat there.” – Unknown
Quote 42: Be so good they can’t ignore you.
– Steve Martin
Quote 43: Branding adds spirit and a soul to what would otherwise be a robotic, automated, generic price-value proposition. If branding is ultimately about the creation of human meaning, it follows logically that it is the humans who must ultimately provide it.
– David Aaker
Quote 44: “What makes you weird, makes you unique and therefore makes you stand out.”
Quote 45: Don’t you ever let a soul in the world tell you that you can’t be exactly who you are. – Lady Gaga
Quote 46: Your personal brand serves as your best protection against business factors you can’t control.
– Dan Schawbel
Quote 47: You can’t build a reputation on what you are going to do. – Henry Ford
Quote 48: “Proficiency in social media is a differentiator now, but will soon be a qualifier.”
Quote 49: “Social media will expose people who have bad intentions and reward people who are trying to make a positive impact on the world.”
Quote 50: Focus on a content niche where you can be the leading expert in the world on that particular topic. – Joe Pulizzi
Quote 51: “Passion is personal branding fuel.”
Quote 52: If you try to resonate with everyone, you will resonate with no one. – John Lee Dumas
Quote 53: We all have personal brands and most of us have already left a digital footprint, whether we like it or not. Proper social media use highlights your strengths that may not shine through in an interview or application and gives the world a broader view of who you are. Use it wisely.
Quote 54: It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently. – Warren Buffett
Quote 55: You don’t need a corporation or a marketing company to brand you now: you can do it yourself. You can establish who you are with a social media following. – Ray Allen
Quote 56: Your brand isn’t what you say it is, it’s what Google says it is. – Chris Anderson
Quote 57: Google Yourself To See What People Can Already Learn About You
Quote 58: Embrace Your Imperfections
Quote 59: Stop trying to do social media and just be social. Treat social media platforms and new connections just as you would in real life, be human
Quote 60: Don’t just talk the talk, but walk the walk – Jon Ng
Quote 61: Creating a personal brand is now something that can be done globally with the evolution of the social web – Jeff Bullas
Quote 62: Give a damn about something. If you care about something I can feel it. When you put your ass on the line for something, I can tell. When I care about that same thing, it’s magic. If I don’t, you don’t mind… because you care about that thing enough to focus on it.
Quote 63: People are so hungry for inspiration, meaning, and truthfulness. Create content that strives to embody those qualities and it will take on a life of it’s own. If you create a brand built around the people you want to serve (and not yourself) your personal brand will always have power and reach – Marlee Ward
Quote 64: Whatever you do online, put more of YOU into it. Put pictures of yourself on your site, as your bio photos, etc. Make videos. Show your personality. Almost every brand I follow online is because of the people behind the brand. Make sure you don’t hide your persona. – Caleb Wojick
Quote 65: Determine what you want out of life and map a course to go after it. Run your life, don’t let your life run you. – Jim Joseph
Quote 66: Successful people nurture a network of contacts. You’ll find the more people you know, the more opportunities will come your way. Career success is about accessibility and networking gives you accessibility – Katherine Kaputa
Quote 67: Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful – Richard Branson
Quote 68: So many of our dreams at first seem impossible, then they seem improbable, and then, when we summon the will, they soon become inevitable.” – Christopher Reeve
Quote 69: As I grow older, I pay less attention to what men say. I just watch what they do. — Andrew Carnegie
Quote 70: All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You – Tom Peters
Quote 71: “If you are presenting yourself with confidence, you can pull off pretty much anything.” – Katy Perry
Quote 72: If you never want to be criticized, for goodness’ sake don’t do anything new. — Jeff Bezos
Quote 73: Start by knowing what you want and who you are, build credibility around it and deliver it online in a compelling way – Krista Neher
Quote 74: Overcome the notion that you must be regular. It robs you of the chance to be extraordinary.” – Uta Hagen
Quote 75: Loyalty is not won by being first. It is won by being best. — Stefan Persson
Quote 76: A great brand is a story that’s never completely told. A brand is a metaphorical story that connects with something very deep – a fundamental appreciation of mythology. Stories create the emotional context people need to locate themselves in a larger experience. – Scott Bedbury
Quote 77: I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values. — Howard Schultz
Quote 78: Your brand is a gateway to your true work. You know you are here to do something—to create something or help others in some way. The question is, how can you set up your life and work so that you can do it? The answer lies in your brand. When you create a compelling brand you attract people who want the promise of your brand – which you deliver. – Dave Buck
Quote 79: For better or for worse, our company is a reflection of my thinking, my character, and my values. — Rupert Murdoch
Quote 80: Your personal brand is a promise to your clients… a promise of quality, consistency, competency, and reliability. – Jason Hartman
Quote 81: If your business is not a brand, it is a commodity. – Donald Trump
Quote 82: It is our choices that show what we truly are, far more than our abilities. – JK Rowling
Quote 83: I’ve come to believe that each of us has a personal calling that’s as unique as a fingerprint and that the best way to succeed is to discover what you love and then find a way to offer it to others in the form of service, working hard, and also allowing the energy of the universe to lead you – Oprah Winfrey
Quote 84: Develop success from failures. Discouragement and failure are two of the surest stepping stones to success. — Dale Carnegie
Quote 86: Make every detail perfect, and limit the number of details to perfect. — Jack Dorsey
Quote 87: I consider a good reputation is a great part of the human happiness. Some people, if they are very, very rich can permit themselves certain negligence to their reputations. — Aristotle Onassis
Quote 88: High expectations are the key to everything. – Sam Walton
Quote 89: Your premium brand had better be delivering something special, or it’s not going to get the business. – Warren Buffet
Quote 90: Focus on building the best possible business. If you are great, people will notice and opportunities will appear. – Mark Cuban
Quote 91: If opportunity doesn’t knock, build a door – Milton Berle
Quote 92: “A brand is no longer what we tell the consumer it is—it is what consumers tell each other it is.” – Scott Cook
Quote 93: “Your brand is not what you sell.” – John Iwata
Quote 94: “Branded content is created for a company. A content brand is created for a valuable company.” – Drew Davis
Quote 95: Brand is just a perception, and perception will match reality over time.” – Elon Musk
Quote 96: There isn’t any significant difference between the various brands of whiskey, or cigarettes or beer. They are all about the same. And so are the cake mixes and the detergents, and the margarine… The manufacturer who dedicates his advertising to building the most sharply defined personality for his brand will get the largest share of the market at the highest profit.” – David Ogilvy
Quote 97: “Marketing is no longer about the stuff you make but about the stories you tell – Seth Godin
Quote 98: The key is, no matter what story you tell, make your buyer the hero.” – Chris Brogan
Quote 99: “Your brand is a story unfolding across all customer touch points.” – Jonah Sachs
Quote 100: Come up with your own quote
We truly hope, our 100 personal branding quotes have inspired you to start a journey of creating your own story and sharing it with the world.
Your journey starts when you do, not when you say you’ll do.
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